One day, for some reason, we decided to become entrepreneurs, to create a business with the expectation of making a...Continue reading
What is a brand message?
Picture yourself in this situation: you receive a notification from your business Instagram account saying that you have a new...Continue reading
How to choose a color palette.
I propose something to you. Open your closet. Now take a good look at your clothes, is there a color...Continue reading
How to build brand awareness?
We’re all entrepreneurs here, aren’t we? And even if each entrepreneurial path is different we might have some similar experiences....Continue reading
The benefit of having only a few customers.
Some of us start our entrepreneurial journey with nothing but an idea of what we want to do and what...Continue reading
Do you really need to work with a designer?
I said it before and I’ll say it again: you can take care of the graphics of your brand on...Continue reading
Designers and client: war and peace.
There comes a time in which you realize you don’t want to take care of the visuals of your business...Continue reading
Living and working in times of uncertainty.
As you might have guessed, this post is not about design, color palettes, or fonts. COVID-19 has been around for...Continue reading
Build a consistent brand in 4 steps.
As an entrepreneur, you have possibly found yourself creating pieces of content for different platforms so your brand can get...Continue reading
When the client is not your client.
Admit it. You’ve been there. There was this one time in which, even when you had the best of intentions,...Continue reading