Admit it. You’ve been there. There was this one time in which, even when you had the best of intentions,...Continue reading
Author: medusa77
Fulfill your promises.
One of the elements of your brand strategy is the value proposition. This value proposition is what makes your brand...Continue reading
Which are the values of your brand?
We’ve already talked about the brand’s mission and vision. Another part of your brand’s anatomy is its values. Values play...Continue reading
Defining the vision of your brand.
We previously talked about the mission of your brand. Now we’re going to mention the vision, which might sound like...Continue reading
Your personal brand.
What is a personal brand? In simple words is how people perceive you based on what you do, your experience,...Continue reading
The benefits of working with moodboards.
Are you in the process of creating your brand? Have you already done it? In any of the cases, you...Continue reading
Mission: possible.
I absolutely love TV series. I’ve loved TV series since I was a little girl. I used to watch Charlie’s...Continue reading
The easiest way to define your brand identity.
We’ve already talked about the importance of having a visual identity system and the benefits of showing consistency in your...Continue reading
Get to know your ideal client.
I propose you a little game: Imagine that you make the most amazing cookies. They have the perfect texture, an...Continue reading
Considerations about visual identity systems.
Imagine that you have been invited to a wedding and, of course, you want to buy a new dress. So...Continue reading