The benefits of working with mood boards.
Are you in the process of creating your brand? Have you already done it? In any of the cases, you might have realized that the whole process takes time. And…Continue reading→
Mission: Possible
I absolutely love TV series. I’ve loved TV series since I was a little girl. I used to watch Charlie’s Angels, The Bionic Woman, V… and the list keeps growing….Continue reading→
The easiest way to define your brand identity.
We’ve already talked about the importance of having a visual identity system and the benefits of showing consistency in your brand’s image. Once you have determined how your brand is…Continue reading→
Get to know your Ideal Client.
I propose to you a little game: Imagine that you make the most amazing cookies. They have the perfect texture, an incredible flavor, fun shapes, and healthy ingredients and they’re…Continue reading→
Visual identity systems.
Imagine that you have been invited to a wedding and, of course, you want to buy a new dress. So you start searching on social media, looking for local stores…Continue reading→
The importance of crafting your brand’s voice
When I was a little girl, my two cousins, my sister, and I had developed some kind of vocabulary that we still use nowadays (talking about being goofy). To be…Continue reading→