I propose something to you . Open your closet. Now take a good look at your clothes, is there a color that stands out? Do...
Category: DESIGN
Do you really need to work with a designer?
I said it before and I’ll say it again: you can take care of the graphics of your brand on your own. There are a...
Designers and clients. War and peace.
There comes a time in which you realize you don’t want to take care of the visuals of your business anymore and you need to...
The benefits of working with mood boards.
Are you in the process of creating your brand? Have you already done it? In any of the cases, you might have realized that the...
The easiest way to define your brand identity.
We’ve already talked about the importance of having a visual identity system and the benefits of showing consistency in your brand’s image. Once you have...
Visual identity systems.
Imagine that you have been invited to a wedding and, of course, you want to buy a new dress. So you start searching on social...
The power of business cards.
There is no doubt we live in a digital world and with all the platforms available it’s easier than ever to find a specific person...
4 Tips for working with photos.
Whether you’re creating a brochure, a blog post, or a social media post, photos play a big role in attracting or repelling people’s attention. In...
A brief guide on the use of color.
One of the most powerful tools that exist in the design field is color. It can attract attention, evoke emotions, or communicate ideas, therefore you...
Practical tips on typography.
Typography. Whether you’re creating a logo or a brochure there is no way you will avoid working with typefaces and there are millions out there...